Attracting, Educating, and Serving Remote Users Through the Web

Ten professional librarians working at the University of Nevada-Reno offer guidance for developing and managing innovative Web services for users. They walk readers through each step of attracting and educating users, show how to identify users' needs and measure the use of library remote resources, explain how to make the library's suite of electronic resources user friendly, and give advice on building support for the library. Separate chapters are devoted to licesnsing, fund raising, and public relations.